MARKETING & COMMUNICATIONS OFFICER, SUMMER PROGRAMMING AND SPECIAL PROJECTS

Competition number: J0821-0123

Department: Audience engagement, Marketing

Status: Full-Time, 1-year Term

Hours: Monday to Friday, 9:00 a.m. to 5:00 p.m. (35 hours per week)

Annual/hourly salary: $58,600 – $84,300 (position with benefits and pension plan)

Closing date: September 5, 2021

Anticipated start date: Immediately

 

Equity, Diversity and Inclusion:

It is the National Arts Centre’s goal to be a more welcoming, inclusive, accessible, and diverse organization for all Canadians. We believe that the basis of this inclusivity requires a socially and culturally diverse workforce and, therefore, we actively seek to recruit candidates who identify as women, Indigenous, Black, Persons of Colour (IBPoC), persons from the LGBTQ2+ community and persons with disabilities. We encourage you to self-identify in the recruitment process.

 

COVID-19 pandemic

The incumbent may be required to work remotely either full-time or in a hybrid fashion until the end of the pandemic. All necessary working tools needed to fulfill the duties and responsibilities of this position will be provided to the employee for this purpose.

 

Canada is our stage.

The National Arts Centre (NAC) is Canada’s bilingual, multi-disciplinary home for the performing arts. The NAC presents, creates, produces, and co-produces performing arts programming in various streams—the NAC Orchestra, Dance, English Theatre, French Theatre, Indigenous Theatre, and Popular Music and Variety. The Centre also invests and nurtures in our next generation of audiences and artists from across Canada. Our vision is to lead and support the renewal of the Canadian performing arts sector over the next three years, as detailed in The Next Act, the NAC’s strategic plan for 2020-2023. Through collaboration and investment in creation, production, co-production, and dissemination, along with a heightened focus on community engagement, learning, and innovation, the NAC will shape a more diverse, equitable, and inclusive future for the performing arts in Canada.

 

Key activities:

The Marketing & Communications Officer, Summer Programming and Special Projects is primarily responsible for developing, implementing, and overseeing the marketing and communications strategy for the NAC’s 2022 summer programming. As a member of the summer project team, they will drive awareness and engagement with the planned activities across a wide range of platforms.

In addition, this role will support the Marketing and Communication activities of our Rental and community partners. Additional special projects will be assigned, as required.

 

Position Function

• Develop and implement marketing & communications plans for NAC’s 2022 Summer programming, mindful of integration into the overall NAC initiatives;

• Build relationships and extend engagement with new audiences;

• Work with the Summer programming team on the overall planning and implementation of the plans;

• Support Rental and community partners in the promotion of their events at the NAC.

• Develop marketing and communications plans to increase awareness of, and attendance to, Summer programming events and initiatives;

• Establish critical milestones of Summer programming marketing and communications projects;

• Establish processes, coordinate projects and streamline communications between artistic discipline marketers and other service departments within the NAC;

• Schedule, and manage workload to ensure timely and successful completion of milestones and overall projects;

• Participate in the development of marketing strategies and projects, ensure their executions, develop key performance metrics, monitor and analyse progress, and report on status as appropriate;

• Develop and manage Marketing budget;

• Establish processes for the support of Rental and community partners.

 

Required qualifications:

• Post secondary diploma/degree in Business, Marketing, Communications or related discipline and a minimum three (3) years of relevant experience in a marketing or communications role, or an equivalent combination of education and experience;

• Expertise in marketing and communications campaign strategy development, implementation and analysis;

• Experience in arts and/or entertainment marketing;

• Experience in experiential marketing;

• Superior knowledge of and experience in digital marketing, including social media and digital solutions

• Superior communications skills, particularly, but not exclusively in a written capacity (both writing and editing), including ability to create / edit copy for collateral materials, social media posts and web content;

• Experience in managing budgets;

• Strong project management, planning and problem-solving skills;

• Excellent interpersonal skills;

• Ability to thrive in a fast paced, high-volume environment with shifting priorities and multiple stakeholders;

• Demonstrate initiative and sound judgment;

• Fluency in both official languages is required.

Who can apply:

Persons residing in Canada and Canadian citizens residing abroad. Preference will be given to Canadian citizens.

All communication will be conducted through email and interviews via videoconferencing. Please ensure to have the most up-to-date information on your resume including your current email address.

 

If you are a person with a disability and require accommodation for an interview or written exam, please advise us when initially contacted.

The successful candidate will be required to provide the original or a certified true copy of their education credentials as appropriate, along with proof of a valid Criminal Record Check as a condition of employment.

 

While we appreciate all applications, only those selected for an interview will be contacted by us.

 

How to apply:

Please submit your cover letter and resume online through our ‘Careers Opportunities’ website at https://nac-cna.ca/en/careers.